Dasa Diagnostics Center
Blood Aid
My role:
Head of Art
@ DM9DDBWe developed a band-aid that reveals a person's blood type in seconds. This innovative band-aid features a layer of synthetic fibers with a blood-reactive liquid. When in contact with blood, it uses the process of agglutination to display the blood type almost instantly.
We replaced regular band-aids with Blood-aids for Dasa's over 10,000 blood-related exams. Our 5,000-strong workforce was trained to input patients' data into our system and their smartphones. This helps us detect potential diseases, recommend treatments, send personalized health literature based on blood type, and deliver over 30,000 targeted content pieces to our patients.